What is leadership? There are a lot of books out there that teach folks how to become great leaders. Unfortunately, most folks who claim leadership skills are not leaders they are manipulators, getting others motivated etc, to do their work using all sorts of silly tactics, such as kudos, pretend caring, medals, etc. The other day someone told me that I personally, was not a good leader - Well, by their definition of the word, I think they were right.

No, I know they were right, I am not that sort of leader, more by example type. This same individual attacked me, and every true leader who has read “How to Win Friend and Influence People” knows that will not get good results. Why did they use Intimidation rather than a simple nice email, perhaps they did not have the self-esteem to do it correctly - disingenuousness or intimidation is not the way of a true leader. It is almost as if they were looking in their own mirror and lashing out at me.

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Are paid bloggers really shills? The FTC questions these things, but in this day and age it just makes sense for companies to do this. Now then, if a paid blogger does not state that they are blogging for a particular company and getting compensated in some way, then indeed, one could legitimately say that they are involved in “Buzz Marketing” and/or are actually shills. In this case they are paid testimonials, but have not told anyone. How bad is this problem, well, actually it is not that bad, but it does still exist.

Not long ago, I noticed several individuals on a Blogging Network who were busy touting the network and its ability to provide leads and generate business for the various participants. In each case these individuals were rewarded with special placement of their blogs and extra points moving them up to a better position to be seen by the general public, thus helping their individual businesses. In a way they are being paid through free advertising for touting the network as shrills.

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Radio stations tend to ‘get’ the whole notion of branding. In many cases they tend to call it “imaging”, but it is essentially the same thing.

A radio station starts by defining their demographic. They attempt to understand the age group they will be serving. Then they develop a slog or tagline that will be used to brand their station. This can come in the form of custom jingle production and professional liners. If they do this right you will be able to sing along with the jingle in a short period of time and you will be able to say without hesitation what their branding statement is (e.g. The freshest mix of future classics).

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Bringing the best of style and innovation, Nokia is always ready to bring something new for the mobile phone users. Concentrating more on looks, this time, Nokia came up with the Nokia 7373. Based on exquisite L’Amour collection, the Nokia 7373 reflects the perfect combination of features and looks—truly a treat for a mobile phone user. The rich design is influenced from the ethnic and cultural developments, which merged together to come as a stunning design. Well, Nokia 7373 is not about enticing looks only, as this cool gizmo is packed up with a comprehensive range of substantial features with 2.0 mega-pixel camera, advanced messaging features, Bluetooth, digital music player, EDGE technology etc.

When looks get more attention, then the colours of mobile phones become as vital as anything. This exquisite mobile phone is available in two gorgeous colours, which are bronzed black and pink and they are very well fused with attractive L’Amour collection motifs. The Nokia 7373 offers a dazzling display with 262,144 colours, which gives you perfect viewing experience.

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Often when launching a new product, it is easy to overlook the pre-launch phase. The pre-launch phase is the phase between the creation of your product and the launch day. This is the phase you should use to warm your market up to your upcoming product launch. In other words, you “salt” the market until they are thirsty for your product on launch day. The pre-launch phase is what creates a buying frenzy.

Firstly, what you need to do to create a pre-launch buzz is to create a pre-launch page. You should offer a free report on this page that acts as a teaser to your main product. Your should capture people’s emails on this page so you can follow them up for the launch itself.

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Few products have been launched with such a blizzard of publicity as Apple Inc.’s iPhone.
To its many fans, Apple is more of a religious cult than a company. An iToaster that downloads music while toasting bread would probably get the same kind of worldwide attention.

Don’t let that fool you into thinking that it matters. The big competitors in the mobile-phone industry such as Nokia Oyj and Motorola Inc. won’t be whispering nervously into their clamshells over a new threat to their business.

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Nokia 7373 is a new entrant in the L’Amour collection of Nokia. It is accessible in two beautiful colors- black and pink with a range of different themes. This new Nokia 7373 has got a spanking new look. Nokia 7373 has tremendously remarkable attributes such as 2 mega pixel camera with help of which you can not only capture your wonderful moments but also make videos. It has 8X zoom feature which gives a high quality picture and a better resolution. You can pass on the pictures and videos with the help of MMS service or the Bluetooth. It has music-video player, twin stereo speakers. This new Nokia phone has got exceptionally outstanding voice quality.

This phone has also got high-quality battery back-up. It has got extendable memory card with the help of which you can expand your memory till 2GB by means of MicroSD memory card. The antenna of this phone is inbuilt. The Nokia 7373 is a fascinating phone which also has a facility of video ring tones. Such video ring tones offer the users with special effects and also immense ring tones. It weighs 104 g but has got very cute looks. Thus, its quiet a solid handset and it feels nice to hold such a handset. Nokia 7373 also carry the emailing service that further supports POP3, SMTP, APOP etc. With the help of such services it becomes easier for the user to check their emails on phone. They can also receive or send the files in format of jpeg, ppt, .doc etc. With this Nokia 7373 you can also record your own voice and send audio messages to other users. The recorded voice messages can also be used as reminders in your cell phone.

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Now no one wants to clog our already over crowded prisons, but someone needs to stop Bog Bogus and Heather Hype from their online criminal “buzz marketing” activities. How are these folks getting away with all this? Well, they use fake names to write non-fiction articles to hype their trinkets or services on the Internet or worse they clutter up the search engines with “key word” spamming articles in an attempt to increase targeted traffic to their only partially legitimate sales websites.

Why do I care - why should you care what I think - why does my opinion matter?

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